04. Sales Activation
Deliver incremental revenue and improve productivity by reducing friction in the sales cycle.
Sales enablement is a marketing lever that is often overlooked and delivers outcomes in three ways:
1 Customer and account focussed
Customer and account focussed marketing designed to generate high intent sales opportunities.
2 Sales focussed
Sales focussed activities that result in higher value leads and improved win-rates.
3 Engagement activities
Engagement activities that support direct and indirect sales teams and pipeline generation
SwayTech brings this to life through:
Customer/Account focussed marketing
- Account Based Marketing
- Onboarding programs
- Joint marketing programs
Sales focussed activities
- Opportunity Identification workshops
- Sales enablement/product training
- Sales assets such as playbooks, use cases, calculators and demo kits
Sales engagement
- Regular check-ins, webinars, comms, events to keep the seller/partner community engaged, informed, and motivated
Client Success & Real-World Results
We thrive on partnering with our clients to help them navigate their journeys toward growth and success. It's what drives us, what fuels our purpose, and our unwavering focus. - take a look at their stories.
First AML
SwayTech helped First AML rebrand themselves away from a traditional consultancy to a technology-led brand, a move that set them up for new market entry success.
EROAD
SwayTech partnered with EROAD to deliver a campaign to promote awareness of a new product and drive free trial adoption across ANZ that exceeded expectations and came in under budget.